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Monday, October 18, 2010

Is This How Your Company Treats Social Media?

As funny as these are many companies still treat social media as a thing they need to do because it is the buzz today vs that they need to do it because they can A. Listen to how their brand is perceived by consumers online; B. Engage consumers in an active media that isn't possible in traditional advertising and C. Support and transact with consumers in the channels they want vs the channel you want them to.

How is your company treating social media and what is being done to ensure you are engaged with your consumers?

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